User data & Advertising
The POMO Network, through the utilization of the $POMO Token and Member Token, will organically generate a user data pool. This pool becomes a valuable resource for merchants who can analyze and use this data to identify and attract potential customers.
In the current landscape of social media advertising, merchants are often limited to merely displaying content without the ability to establish a direct connection with users. This often leads to inefficient marketing efforts, as the advertising content may not reach the intended target audience.
However, the POMO Network addresses this issue by providing targeted advertising capabilities through the $VIP Token. By holding the $VIP Token, merchants gain the unique ability to distribute membership or campaign vouchers directly to their target audience. This not only enhances the effectiveness of the merchant's advertising efforts but also enables them to establish a more meaningful connection with potential customers.
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